Being publicized will also cause you trouble.
Apple (AAPL) uses Google (GOOG) to secretly promote apps made by other companies, directing website traffic to AppStore to charge GET! "just publicize it without any discussion, Apple! "the boos of some developers are boiling.
This is reported by Forbes interviewing several developers. It is reported that those who are helpless but troubled by Apple's promotion of APP include dating APP "Tinder", movie channel "HBO", online lectures "master class", language learning APP "Babel" and so on. They are all profitable applications that require subscription (subscription) registration.
There is no difficulty in changing blood. If you register on the website, the royalties are all the sales of the developer, but if you register for use in AppStore, you will pay a handling fee to Apple (the so-called apple tax). It will happen by 30% in the first year, followed by 15%), so the developer's sales will be reduced by 30%, and if not, it will reduce production by hundreds of millions of yen. In a sense, it is not "arbitration advertising (an advertisement that uses the price difference of goods of the same value to earn a profit scabbard)".
Coupled with the competition for the emergence of strong competitors, the advertising fees of the official website will also be hung up, this kind of double suffering.
It is troubling that even if Google is asked to delete, there are no rules that prohibit other companies from advertising.
The advertiser Apple's name doesn't appear anywhere, but.
Because the name of the advertiser is not displayed, it will be thought at first glance that it is an advertisement published by the developer, but if you take a closer look, the tracking links for any ads are very similar, so it can be speculated that the same agent store is used (if the UTM code for tracking links contains "mttn"). It seems that you can tell the difference between posts for Apple ads).
Access to data will only become difficult.
After registering through AppStore, users become Apple customers, and their data will be blocked, so privacy is enhanced, but on the other hand, even if problems occur, developers do not have data, and the dilemma that they are unable to deal with is becoming more and more serious. Forbes also gathered such scathing comments.
"I know it all. In the final analysis, Apple says it wants to strengthen its privacy in order to nourish its embrace. Do this to developers in the shadow It's not crazy. "
